For Personal Injury • Family Law • Estate Planning

Your Reputation Is Your Practice.
Protect It with Every Response.

Personal injury, family law, and estate planning attorneys — respond to reviews without risking client confidentiality. ABA-compliant AI responses in seconds.

ABA Ethics-Compliant. No contracts. Cancel anytime.

97%
of people use reviews to find a lawyer
25%
of law firms actually respond to reviews
$50K+
potential value of one new client in fees
ABA

ABA Formal Opinion 496 — Designed Into Every Response

The ABA prohibits attorneys from confirming or denying a client relationship or discussing any details of a case in a public forum — even in response to a negative review. Violating this exposes your firm to disciplinary action.

ReplyWell generates responses that protect attorney-client privilege while maintaining your firm's professional reputation. Every response acknowledges the reviewer, demonstrates accountability, and invites private resolution — without disclosing a single word about the matter or the relationship.

What This Looks Like in Practice

Real review scenarios across PI, family law, and estate planning — handled with the precision and discretion your practice demands.

Personal Injury 5 Stars
MR
Marcus R.
★★★★★

"After my car accident, Johnson Law fought for me and got me a settlement I never expected. They kept me informed every step of the way."

ReplyWell Response ABA-Safe
AI
Johnson Law Group
Grateful, professional

"Thank you for sharing your experience. Our firm is committed to advocating for each client and keeping them informed throughout the process. We appreciate your trust and wish you continued recovery. — Johnson Law Group"

Family Law 1 Star
DT
Diana T.
★☆☆☆☆

"Hired them for my custody case and felt completely ignored. Emails took weeks to get answered. Would not recommend."

ReplyWell Response Privilege Protected
AI
Harris Family Law
Accountable, no disclosure

"We take all feedback seriously and sincerely apologize that your experience did not meet expectations. Communication is a priority for our firm, and we've taken steps to improve our responsiveness. We welcome the opportunity to discuss your concerns directly. Please contact our office at your convenience. — Harris Family Law"

Estate Planning 3 Stars
NW
Nancy W.
★★★☆☆

"They handled my mother's estate but the billing was confusing and higher than the initial quote. The actual legal work was fine."

ReplyWell Response No Case Details
AI
Legacy Law Partners
Gracious, forward-looking

"Thank you for your feedback. We understand that billing transparency is essential, and we apologize for any confusion. We've since implemented clearer fee structures and upfront cost estimates for all estate matters. We appreciate you trusting us with your family's needs. — Legacy Law Partners"

Built for the Legal Profession

Every feature is designed around the unique ethical obligations attorneys carry.

ABA-compliant by design

Responses are engineered to satisfy ABA Formal Opinion 496. No confirmation of representation, no case details, no privileged information — ever.

Protect attorney-client privilege

Our AI is prompted specifically to avoid any language that could be construed as confirming a client relationship or disclosing confidential communications.

Professional tone that reflects your practice

Configure your firm's voice — formal, approachable, or authoritative. Responses sound like they were drafted by a skilled communicator, not a chatbot.

Handle negative reviews without legal exposure

The instinct to defend your firm online can lead to ethics violations. ReplyWell routes around that risk — acknowledging the reviewer and inviting private resolution without admitting or disclosing anything.

Try It With a Real Review

Paste a review from your firm's Google profile and see the ABA-safe response ReplyWell would generate.

Simple, Transparent Pricing

Start free. Upgrade when you're ready. No annual contracts.

Monthly Annual 2 months free

Free

$0/mo
  • 10 AI responses/month
  • 1 location
  • ABA-safe responses
Get Started Free

Solo

$19$15/mo
  • 50 AI responses/month
  • 1 location
  • Custom firm voice
Choose Solo
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Pro

$49$39/mo
  • Unlimited responses
  • 5 locations
  • Auto-approve 4-5 star
  • Analytics
Choose Pro

Agency

$149$119/mo
  • Unlimited responses
  • 25 locations
  • White-label
  • API access
Choose Agency

All plans include a 14-day free trial. View full plan details

Questions from Attorneys

Yes. Under ABA Formal Opinion 496, confirming a client relationship or discussing any aspect of a matter — even to correct a false narrative — can constitute a privilege violation. ReplyWell's responses are specifically designed to never acknowledge representation or case details, keeping your response both professional and compliant.
ReplyWell is not drafting legal advice or communicating with active clients — it is drafting public review responses, which are inherently non-privileged. The risk is only in what you say in those responses, and our AI is built to say nothing that creates exposure. You always review and approve before anything posts.
Yes. You can configure separate brand voice profiles per location or practice group. A personal injury firm may want a more assertive, results-oriented tone, while an estate planning practice may prefer measured and compassionate language. ReplyWell applies the correct profile automatically based on which Google Business Profile the review came from.
For potentially false reviews, ReplyWell generates a response that is neutral and invites direct contact — without confirming or denying anything. It also flags the review in your dashboard for your attention. Your separate recourse (flagging to Google, consulting bar counsel) remains entirely your decision and is not handled by ReplyWell.
ReplyWell only processes the text of the public review — which the reviewer themselves made public. We do not request, store, or process any case details, client records, or matter information. Your client data never enters our system.

Protect Your Reputation and Your Ethics.

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